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Jan 18, 20223 min read
Cryptocurrency Crawls Forward
Money is a medium of exchange and it has gained acceptance because it is a social construct. Blockchain as a technology is over...


Jun 19, 20215 min read
What the ‘F’ of Advertising
Consumerism is the most widely followed ‘ism’ in modern times. The dictionary meaning of the word, ‘ism’, used primarily as a suffix, is:...

Mar 14, 20212 min read
That’s the Way the (Google Advertising) Cookies Crumbled
Internet advertising will witness a paradigm shift by the end of 2022. Google, the market leader in search advertising, has announced...

Jan 19, 20211 min read
ASCI Stifles Surrogate Marketing
Surprisingly, it took the regulators a long time to put halt on blatant violations of the advertising code. The Advertising Standards...
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